5 Fast & Free Ways to Get More Traffic to Your Website

Creating more website traffic is a goal shared by many online marketers. It helps spread their brand to more people and bring in more customers. And if you're on a tight marketing budget, you might want to try a few cost-saving tactics to bring more visitors to your website. Take a look at a few free methods you can use to generate meaningful site traffic. 

5 Ways to Generate More Website Traffic for Free

1. Create Valuable Content

Content creation is a leading priority in digital marketing today, as the quality of your website's content affects how people view your brand. If you want to be known as an industry leader, you can make relevant and timely content for your market. People will more likely share them with others, further bringing more visitors to your site. 

As much as possible, try not to rehash topics and information that your audience probably already knows about. Instead, you can narrow your focus on areas in your field that you can provide deeper insights on. It helps your content stand out and be more memorable to people who haven't encountered anything like it yet. For instance, a mountain bike shop marketing their tires could give tips on rare tire combinations that mountain bikers haven't used before. 

Moreover, be sure to share your site content and a link to your website on other online platforms. Doing so lets you reach people that follow you on these places but haven't visited your website yet. But you ought to study which channels your audience uses more to tweak your content strategy. For instance, say that your target audience spends more time on social media instead of checking emails. You can focus more on creating and sharing content on the former instead of putting all your efforts into sending newsletters. 

2.Use Quora

Another way to grow site traffic is to get on Quora, which gets over 500 million visitors monthly. There's a very good chance your target audience is here too. You don't have to spend money on making ads, though you have the option to. Instead, you could answer questions on the topics related to your brand. For example, a travel agency marketer can work on questions regarding tourist spots in cities they advertise. They can link back to a blog post related to the topic they're in. Someone browsing in that topic shows interest in traveling and is more likely to click on the link. 

Quora doesn't have business pages that sites like Facebook do, but your brand can be registered as a topic. You can filter questions that talk specifically or mention your business.  

The catch here is that you should give helpful and relevant answers while still linking back to your website instead of directly advertising your product or service. It helps you build your industry expert reputation without showing that you're just a business that wants to sell. 

Furthermore, make sure that your user profile includes your position and other credentials. It will make your profile look more trustworthy than just showing a name. 

3. Blog on Medium

Medium is a popular blogging platform that lets you publish posts for free. Like on Quora, there's a very good chance that your target audience goes here too. The site had about 100 million visitors each month in 2019 alone. 

However, Medium takes quality assurance seriously, so you have to ensure your content's up to par with their standards. You could highlight your site's best content here and check the traffic and visitor statistics for those that perform well with Medium's readers. This lets you optimize your blog content to attract more visitors. But don't forget to provide a link in your posts to drive traffic back to your website. 

Besides posting, you can also engage with other Medium bloggers to generate more attention on your blog. For starters, you can comment on other relevant blogs. But do take care to provide real insights to show that you did read the article. Readers are more likely to notice it than a "Good post!," increasing the likelihood that they'll check your site out. 

4. Create Social News on Reddit

Reddit is a hugely popular social platform that looks like a message board. Here, niches have communities called subreddits, with around 52 million users or Redditors active every day. There's plenty of potential here for generating site traffic since your niche probably already has subreddits. 

You may share website posts and other brand-related news at no cost, but be careful with your self-promotion. Redditors generally don't like blatant marketing. If you do nothing but post links about your business, they can downvote your posts, decreasing your credibility. Worse, they can report you as a spammer to get you banned. They will take you more seriously if you show you're an active contributor with actions like:

• Talking with other people
• Joining other subreddits
• Commenting and upvoting on other posts
• Posting other valuable content besides your brand's

You could also start a subreddit as long as you don't use it only to promote your links. You can use the subreddit to interact with interested people and build relationships by letting them start discussions or submit other content. 

5. Dominate Long-Tail Keywords

In SEO, long-tail keywords refer to longer and more detailed keywords that people use when searching for something specific. They have fewer search results than generic keywords, but this also means that fewer web pages are using that keyword. If there's too much competition with the shorter keywords in your niche, you can use relevant long-tail keywords to help users find your pages more easily. 

Let's say you run a site for a Los Angeles musical instrument repair shop. Broad keywords like "LA musical instrument repair" will be hard to rank high in. However, if you specialize in woodwind instruments, you could use long-tail keywords such as "Los Angeles woodwind mouthpiece repair" to narrow the search down. Since the site visitor was specifically looking for your service, the site traffic will also likely lead to the results you want, such as a sale.

You can use long-tail keyword finders to help search for keywords, rankings, and the terms your competition is using. If you're targeting locally, you can also search keyword usages based on location. 

Generating meaningful website traffic doesn't have to be expensive. With these free methods, you can drive more visitors and reach your marketing goals without breaking the bank. Don't hesitate to consult with a digital marketing expert about implementing these cost-friendly strategies.